The need
Give small-business pricing tools a clear product website and make estimating information easier to explore.
Independent studio product / Product website / Interactive tools
CostLantern
Make the numbers easier to understand.
The project
Make the numbers easier to understand.
A clear home for small-business pricing tools, connecting a desktop estimating product with practical, interactive calculators.
Visit project website (opens in a new tab)The approach
The website connects the desktop estimating product with interactive calculators. Product presentation and itemized estimate views make the purpose of the software visible without relying on abstract feature descriptions.
What was built
- Product website
- Interactive pricing calculators
- Estimate and product interface presentation
Design decisions
Let visitors try the central idea
The homepage places a pricing calculator beside the product introduction, giving the estimating concept a visible interaction.
Show what contributes to a price
The calculator exposes labor, materials, and overhead inputs alongside the selling-price output. This makes the calculation easier to examine than a single unexplained number.
Use an estimate as the product explanation
The product page shows an itemized kitchen-renovation estimate and pricing summary. The screen demonstrates how costs are presented without claiming measured profit improvements.
Inside the project
A closer
look.
Select an image to explore the full screenshot.
Related capabilities
Your next move
Have something in mind?
Let’s build it.
A website, a useful tool, a better way of working.
Let’s talk about what you need next.